Marli & Lenny

Rebrand for Marli & Lenny, an independent jewelry brand based in Miami.

The energy and vibrancy of Miami, which is at the core of the brand, was not being represented through their previous, outdated branding. The new identity embodies the warm, colorful, and playful nature of the city, which is also represented through Marli & Lenny’s pieces. It simultaneously appeals to a younger demographic, which the company has been attempting to target with their new collections. The Spring 2022 campaign was created to align with the vibrant, eclectic feel of the rebrand.

Graphic Design
    ↪ Brand Identity

Art Direction 
    ↪ Styling